SWOT Analysis

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The SWOT Analysis provides information that is helpful in matching the firm's resources and capabilities to the competitive environment in which it operates. As such, it is instrument in strategy formulation and selection.

The ConceptDraw PRO extended with SWOT and TOWS Matrix Diagrams Solution and ConceptDraw MINDMAP software allow professional to make well-designed SWOT matrix in minutes.

Example 1. SWOT Analysis - Athletic Shoe Company

SWOT analysis is a method of strategic planning which identifies the factors internal and external environment of the firm and divides them into 4 categories:

  • Strengths are company's resources and capabilities that can be used as a basis for developing a competitive advantage.
  • Weaknesses are the competitive capabilities absence may be viewed as a weakness.
  • Opportunities are the external environment may reveal certain new opportunities for profit and growth.
  • Threats are changes in the external environmental also may present threats to the firm.

SWOT Analysis

Example 2. SWOT Analysis

The SWOT and TOWS Matrix Diagrams Solution contains easy-to-use templates, samples and examples that help identify Strengths, Weaknesses, Opportunities, and Threats using ConceptDraw PRO software.

Use SWOT and TOWS analysis to plan strategic actions for your company, department, team, project, process, marketing campaign, or even self-improvement with help of ConceptDraw PRO!

SWOT Analysis Positioning Matrix

Example 3. SWOT Analysis Positioning Matrix

The samples you see on this page were created in ConceptDraw PRO using the tools of SWOT and TOWS Matrix Diagrams Solution. These TOWS matrices successfully demonstrate solution's capabilities and professional results you can achieve. An experienced user spent 10 minutes creating every of these samples.

All source documents are vector graphic documents. They are available for reviewing, modifying, or converting to a variety of formats (PDF file, MS PowerPoint, MS Visio XML, and many other graphic formats) from the ConceptDraw Solution Browser v3. The SWOT and TOWS Matrix Diagrams Solution is available for all ConceptDraw PRO v9.5 or later users.

Use Product:

  • SWOT Analysis Matrix Diagrams Software
  • TOWS Matrix Diagrams Software
  • Management Diagrams Software
  • Marketing Charts Software
  • Business Diagramming Tool
  • Professional Technical Diagramming Tool
  • For Mac® & Windows®
  • ConceptDraw PRO native Mac app
  • Easier to use than Microsoft Visio® and more powerful
  • With free support and thousands of templates

Use Solution:

  • Design SWOT matrix
  • Design TOWS matrix
  • Situation analysis
  • Develop strategies
  • Develop plans to achieve some objective
  • Helps to see the whole situation
  • Possible scenarios of further activity
  • Predesigned templates, samples and examples
  • Ready-to-use design elements
  • Import/Export Microsoft Visio™
  • Export to graphics files and PDF
  • Export to PPT™
  • Make Presentation

See Also Samples:

Compatibility: Apple® OS X 10.10 or later
Microsoft® Windows® 7/8.1/10

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