"Brand awareness refers to customers' ability to recall and recognize the brand under different conditions and link to the brand name, logo, jingles and so on to certain associations in memory. It consists of both brand recognition and brand recall. It helps the customers to understand to which product or service category the particular brand belongs and what products and services are sold under the brand name. It also ensures that customers know which of their needs are satisfied by the brand through its products (Keller). Brand awareness is of critical importance since customers will not consider your brand if they are not aware of it. There are various levels of brand awareness that require different levels and combinations of brand recognition and recall. Top-of-Mind is the goal of most companies. Top-of-mind awareness occurs when your brand is what pops into a consumers mind when asked to name brands in a product category." [Brand. Brand awareness. Wikipedia]
This top brand model pyramid diagram was redesigned using the ConceptDraw PRO diagramming and vector drawing software from Wikimedia Commons file Diagram Top Brand Model.jpg. [commons.wikimedia.org/ wiki/ File:Diagram_ Top_ Brand_ Model.jpg]
This file is licensed under the Creative Commons Attribution-Share Alike 3.0 Unported license. [creativecommons.org/ licenses/ by-sa/ 3.0/ deed.en]
The example "Top brand model pyramid diagram" is included in the Pyramid Diagrams solution from the Marketing area of ConceptDraw Solution Park.
This top brand model pyramid diagram was redesigned using the ConceptDraw PRO diagramming and vector drawing software from Wikimedia Commons file Diagram Top Brand Model.jpg. [commons.wikimedia.org/ wiki/ File:Diagram_ Top_ Brand_ Model.jpg]
This file is licensed under the Creative Commons Attribution-Share Alike 3.0 Unported license. [creativecommons.org/ licenses/ by-sa/ 3.0/ deed.en]
The example "Top brand model pyramid diagram" is included in the Pyramid Diagrams solution from the Marketing area of ConceptDraw Solution Park.
Pyramid Diagrams
Pyramid Diagrams solution extends ConceptDraw PRO software with templates, samples and library of vector stencils for drawing the marketing pyramid diagrams.
SWOT and TOWS Matrix Diagrams
SWOT and TOWS Matrix Diagrams solution extends ConceptDraw PRO and ConceptDraw MINDMAP software with features, templates, samples and libraries of vector stencils for drawing SWOT and TOWS analysis matrices and mind maps.
Network Security Diagrams
The Network Security Diagrams solution presents a large collection of predesigned cybersecurity vector stencils, cliparts, shapes, icons and connectors to help you succeed in designing professional and accurate Network Security Diagrams, Network Security Infographics to share knowledge about effective ways of networks protection with help of software and network security devices of different cyber security degrees, Network Plans for secure wireless network, Computer Security Diagrams to visually tell about amazing possibilities of IT security solutions. The samples and examples reflect the power of ConceptDraw PRO software in drawing Network Security Diagrams, give the representation about variety of existing types of attacks and threats, help to realize their seriousness and the methods to deal with them.
Plan-Do-Check-Act (PDCA)
Plan-Do-Check-Act (PDCA) solution extends the ConceptDraw PRO software with collection of samples and predesigned vector objects for easy visualization four stages of PDCA cycle, PDSA cycle, or Deming cycle, for illustration effective application of this method to the practical business tasks, for depiction the implementation of changes and solution the problems in business processes. Plan-Do-Check-Act (PDCA) solution helps to design professional-looking and attractive Plan Do Study Act diagrams, PDCA cycle diagrams, PDCA Process diagrams, and to construct the Quality Management Process Models, which all assist to manage efficiently the business processes, to improve quality of work and to reduce significantly the costs.
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