Competitor Analysis

Competitor analysis is a first and obligatory step in elaboration the proper corporate marketing strategy and creating sustainable competitive advantage. Use powerful opportunities of numerous solutions from ConceptDraw Solution Park for designing illustrative diagrams, charts, matrices which are necessary for effective competitor analysis.

Total Quality Management Value

Fishbone diagram 4M - Production process

The Total quality management (TQM) is an enterprise-wide method of continuous quality improvement of all organizational processes, including the enhancement of ability to deliver high-quality products and services to the customers. The TQM includes eight main elements, which have great value: customer-focused, process-centered, total employee involvement, integrated system, continual improvement, strategic and systematic approach, fact-based decision making, communications. ConceptDraw PRO diagramming and vector drawing software offers the Total Quality Management Diagram solution with effective drawing tools, predesigned vector elements, samples and templates that help easy design the Total Quality Management diagrams, TQM flowcharts and Mind Maps widely used in quality management projects to visualize the business processes and industrial processes for your organization, to demonstrate the quality control step-by-step in a visual manner, to compare visually the ideal and real stages of processes.

Leaky bucket diagram

This marketing diagram sample illustrates leaky bucket model.
"The leaky bucket theory. The leaky bucket theory is the model that seeks to describe the process of customer gain and loss, otherwise known as customer churn. Customer retention is one of the key concepts in relationship marketing. Most companies concentrate on recruiting new customers to replace customers who move on, rather than seeking to retain customers." [Blythe J. Key Concepts in Marketing. 2009. knowledge.sagepub.com/ view/ key-concepts-in-marketing/ n5.xml]
"Customer attrition, also known as customer churn, customer turnover, or customer defection, is the loss of clients or customers.
Banks, telephone service companies, Internet service providers, pay TV companies, insurance firms, and alarm monitoring services, often use customer attrition analysis and customer attrition rates as one of their key business metrics (along with cash flow, EBITDA, etc.) because the "...cost of retaining an existing customer is far less than acquiring a new one." Companies from these sectors often have customer service branches which attempt to win back defecting clients, because recovered long-term customers can be worth much more to a company than newly recruited clients." [Customer attrition. Wikipedia]
The chart example "Leaky bucket diagram" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Marketing Diagrams solution from the Marketing area of ConceptDraw Solution Park.

Marketing chart

Used Solutions

Marketing >

Marketing Diagrams

Matrices

This solution extends ConceptDraw PRO software with samples, templates and library of design elements for drawing the business matrix diagrams.

Example of DFD for Online Store (Data Flow Diagram) DFD Example

Data Flow Diagram (DFD) is a methodology of graphical structural analysis and information systems design, which describes the sources external in respect to the system, recipients of data, logical functions, data flows and data stores that are accessed. DFDs allow to identify relationships between various system's components and are effectively used in business analysis and information systems analysis. They are useful for system’s high-level details modeling, to show how the input data are transformed to output results via the sequence of functional transformations. For description of DFD diagrams are uses two notations — Yourdon and Gane-Sarson, which differ in syntax. Online Store DFD example illustrates the Data Flow Diagram for online store, the interactions between Customers, Visitors, Sellers, depicts User databases and the flows of Website Information. ConceptDraw PRO enhanced with Data Flow Diagrams solution lets you to draw clear and simple example of DFD for Online Store using special libraries of predesigned DFD symbols.

Steps to Creating a Sales Process Flow Chart

Venn Diagram

Venn diagrams are illustrations used in the branch of mathematics known as set theory. They show the mathematical or logical relationship between different groups of things (sets). A Venn diagram shows all the possible logical relations between the sets.

Process Flowchart

The main reason of using Process Flowchart or PFD is to show relations between major parts of the system. Process Flowcharts are used in process engineering and chemical industry where there is a requirement of depicting relationships between major components only and not include minor parts. Process Flowcharts for single unit or multiple units differ in their structure and implementation. ConceptDraw PRO is Professional business process mapping software for making Process flowcharts, Process flow diagram, Workflow diagram, flowcharts and technical illustrations for business documents and also comprehensive visio for mac application. Easier define and document basic work and data flows, financial, production and quality management processes to increase efficiency of your business with ConcepDraw PRO. Business process mapping software with Flowchart Maker ConceptDraw PRO includes extensive drawing tools, rich examples and templates, process flowchart symbols and shape libraries, smart connectors that allow you create the flowcharts of complex processes, process flow diagrams, procedures and information exchange. Process Flowchart Solution is project management workflow tools which is part ConceptDraw Project marketing project management software. Drawing charts, diagrams, and network layouts has long been the monopoly of Microsoft Visio, making Mac users to struggle when needing such visio alternative like visio for mac, it requires only to view features, make a minor edit to, or print a diagram or chart. Thankfully to MS Visio alternative like ConceptDraw PRO software, this is cross-platform charting and business process management tool, now visio alternative for making sort of visio diagram is not a problem anymore however many people still name it business process visio tools.

How To Create a Process Flow Chart (business process modelling techniques)

Petroleum products yielded from one barrel of crude oil

This divided bar chart sample shows the petroleum products yielded from 1 barrel of crude oil in California in 2004. It was drawn using data from the chart on the California Energy Almanac website. [energyalmanac.ca.gov/ gasoline/ whats_ in_ barrel_ oil.html]
"Petroleum products are useful materials derived from crude oil (petroleum) as it is processed in oil refineries. Unlike petrochemicals, which are a collection of well-defined usually pure chemical compounds, petroleum products are complex mixtures. The majority of petroleum is converted to petroleum products, which includes several classes of fuels.
According to the composition of the crude oil and depending on the demands of the market, refineries can produce different shares of petroleum products. The largest share of oil products is used as "energy carriers", i.e. various grades of fuel oil and gasoline. These fuels include or can be blended to give gasoline, jet fuel, diesel fuel, heating oil, and heavier fuel oils. Heavier (less volatile) fractions can also be used to produce asphalt, tar, paraffin wax, lubricating and other heavy oils. Refineries also produce other chemicals, some of which are used in chemical processes to produce plastics and other useful materials. Since petroleum often contains a few percent sulfur-containing molecules, elemental sulfur is also often produced as a petroleum product. Carbon, in the form of petroleum coke, and hydrogen may also be produced as petroleum products. The hydrogen produced is often used as an intermediate product for other oil refinery processes such as hydrocracking and hydrodesulfurization." [Petroleum product. Wikipedia]
The chart example "Petroleum products yielded from one barrel of crude oil" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Divided Bar Diagrams solution from the Graphs and Charts area of ConceptDraw Solution Park.

Divided bar chart

Used Solutions

Graphs and Charts >

Divided Bar Diagrams

Marketing

This solution extends ConceptDraw PRO v9 and ConceptDraw MINDMAP v7 with Marketing Diagrams and Mind Maps (brainstorming, preparing and holding meetings and presentations, sales calls).

Mind Maps for Business - SWOT Analysis

SWOT analysis mindmap - Social media marketing

SWOT analysis is a planning method and the best way for effective exploring four major aspects for a business or a venture - strengths, weaknesses, opportunities and threats. Visually SWOT analysis results are depicted as a SWOT matrix, diagram or Mind Map, which is then included to the set of documents, report or in presentation devoted to demonstration the results of realized SWOT analysis for directors, shareholders, and other interested employees. ConceptDraw Solution Park includes the SWOT and TOWS Matrix Diagrams solution, which offers wide possibilities for realization SWOT analysis and creation SWOT Matrices and SWOT Mind Maps in ConceptDraw PRO and ConceptDraw MINDMAP software. This solution includes fully ready-to-use SWOT vector design elements, SWOT matrix samples and also useful templates that allow users create own SWOT diagrams and Mind Maps for business SWOT analysis in a few minutes. Use also the perfect ability of instantly exporting to various formats and of creation MS PowerPoint presentation right from the ConceptDraw applications.

Market Chart

ConceptDraw PRO is a powerful diagramming and vector drawing software. Each Market Chart designed in it is professional looking, attractive and successful in using thanks to the Marketing Diagrams Solution included in Marketing Area of ConceptDraw Solution Park.

Pyramid Diagrams

Pyramid Diagrams solution extends ConceptDraw PRO software with templates, samples and library of vector stencils for drawing the marketing pyramid diagrams.

Software for Creating SWOT Analysis Diagrams

SWOT analysis or alternatively SWOT matrix is a simple, but useful tool for auditing an organization and its environment, for analyzing its strengths and weaknesses, opportunities and threats that can appear. A SWOT analysis can be executed for an industry, product, place, or person. It is a first stage of planning which helps the marketing specialists to focus on the key issues. SWOT analysis includes the identification of objectives of the project or business venture, specification of internal and external factors favorable and vice versa unfavorable for achievement the designated goal. ConceptDraw PRO vector graphics software enhanced with SWOT and TOWS Matrix Diagrams solution from Management area of ConceptDraw Solution Park is a powerful software for creating SWOT analysis diagrams. Ready-to-use templates, samples and examples allow create your own TOWS and SWOT matrices in minutes. The integration between ConceptDraw MINDMAP and ConceptDraw PRO applications will be also helpful for easier drawing.

Pyramid Diagram

The purchase or purchasing funnel is a consumer focused marketing model which illustrates the theoretical customer journey towards the purchase of a product or service.

Flowchart Marketing Process. Flowchart Examples

This sample shows the Flowchart that displays the layout and work flow of the cloud marketing platform. This diagram has a style of the marketing brochure. This style displays the central product that is related to the other issues. Using the ready-to-use predesigned objects, samples and templates from the Flowcharts Solution for ConceptDraw PRO you can create your own professional looking Flowchart Diagrams quick and easy.

Download ConceptDraw PRO
Free 21 Trial for Mac and PC

Buy Now