"A target market is a group of customers that the business has decided to aim its marketing efforts and ultimately its merchandise towards. A well-defined target market is the first element to a marketing strategy. The marketing mix variables of product, place (distribution), promotion and price are the four elements of a marketing mix strategy that determine the success of a product in the marketplace." [Target market. Wikipedia]
"An onion diagram is a kind of chart that shows the dependencies among parts of an organization or process. The chart displays items in concentric circles, where the items in each ring depend on the items in the smaller rings. ...
The Onion Diagram is able to show layers of a complete system in a few circles. Each of the circles is able to represent a component that is dependent upon the component on the inside of it shown by the circle inside of it. The main concept of the diagram is shown by the center circle of the diagram. This chart is used due to the fact that it has a clear visual representation that is easy to read, and it has a strong visual impact." [Onion diagram. Wikipedia]
This onion diagram (target diagram) example "Target market" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Target and Circular Diagrams solution from the Marketing area of ConceptDraw Solution Park.
www.conceptdraw.com/ solution-park/ marketing-target-and-circular-diagrams
"An onion diagram is a kind of chart that shows the dependencies among parts of an organization or process. The chart displays items in concentric circles, where the items in each ring depend on the items in the smaller rings. ...
The Onion Diagram is able to show layers of a complete system in a few circles. Each of the circles is able to represent a component that is dependent upon the component on the inside of it shown by the circle inside of it. The main concept of the diagram is shown by the center circle of the diagram. This chart is used due to the fact that it has a clear visual representation that is easy to read, and it has a strong visual impact." [Onion diagram. Wikipedia]
This onion diagram (target diagram) example "Target market" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Target and Circular Diagrams solution from the Marketing area of ConceptDraw Solution Park.
www.conceptdraw.com/ solution-park/ marketing-target-and-circular-diagrams
This circle-spoke diagram sample illustrates the target market concept.
"A target market is a group of customers towards which a business has decided to aim its marketing efforts and ultimately its merchandise. A well-defined target market is the first element to a marketing strategy. The marketing mix variables of product, place (distribution), promotion and price are the four elements of a marketing mix strategy that determine the success of a product in the marketplace." [Target market. Wikipedia]
The hub-and-spoke diagram example "Target market" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Circle-Spoke Diagrams solution from the area "What is a Diagram" of ConceptDraw Solution Park.
"A target market is a group of customers towards which a business has decided to aim its marketing efforts and ultimately its merchandise. A well-defined target market is the first element to a marketing strategy. The marketing mix variables of product, place (distribution), promotion and price are the four elements of a marketing mix strategy that determine the success of a product in the marketplace." [Target market. Wikipedia]
The hub-and-spoke diagram example "Target market" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Circle-Spoke Diagrams solution from the area "What is a Diagram" of ConceptDraw Solution Park.
"Targeted advertising is a type of advertising whereby advertisements are placed so as to reach consumers based on various traits such as demographics, psychographics, behavioral variables (such as product purchase history), and firmographic variables ... or other second-order activities which serve as a proxy for these traits.
Most targeted new media advertising currently uses second-order proxies for targeting, such as tracking online or mobile web activities of consumers, associating historical webpage consumer demographics with new consumer web page access, using a search word as the basis for implied interest, or contextual advertising.
Addressable advertising systems serve ads directly based on demographic, psychographic, or behavioral attributes associated with the consumer(s) exposed to the ad. These systems are always digital and must be addressable in that the end point which serves the ad (set-top box, website, or digital sign) must be capable of rendering an ad independently of any other end points based on consumer attributes specific to that end point at the time the ad is served. Addressable advertising systems therefore must use consumer traits associated with the end points as the basis for selecting and serving ads." [Targeted advertising. Wikipedia]
The block diagram example "Marketing targeting" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Block Diagrams solution from the area "What is a Diagram" of ConceptDraw Solution Park.
Most targeted new media advertising currently uses second-order proxies for targeting, such as tracking online or mobile web activities of consumers, associating historical webpage consumer demographics with new consumer web page access, using a search word as the basis for implied interest, or contextual advertising.
Addressable advertising systems serve ads directly based on demographic, psychographic, or behavioral attributes associated with the consumer(s) exposed to the ad. These systems are always digital and must be addressable in that the end point which serves the ad (set-top box, website, or digital sign) must be capable of rendering an ad independently of any other end points based on consumer attributes specific to that end point at the time the ad is served. Addressable advertising systems therefore must use consumer traits associated with the end points as the basis for selecting and serving ads." [Targeted advertising. Wikipedia]
The block diagram example "Marketing targeting" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Block Diagrams solution from the area "What is a Diagram" of ConceptDraw Solution Park.
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