Competitor Analysis

The vector stencils library "Marketing charts" contains 12 graphs and charts: area chart, column chart, divided bar diagram, histogram, horizontal bar graph, line graph, pie chart, ring chart, scatter plot.
Use it to create your marketing infograms.
"A chart can take a large variety of forms, however there are common features that provide the chart with its ability to extract meaning from data.
Typically the data in a chart is represented graphically, since humans are generally able to infer meaning from pictures quicker than from text. Text is generally used only to annotate the data.
One of the more important uses of text in a graph is the title. A graph's title usually appears above the main graphic and provides a succinct description of what the data in the graph refers to.
Dimensions in the data are often displayed on axes. If a horizontal and a vertical axis are used, they are usually referred to as the x-axis and y-axis respectively. Each axis will have a scale, denoted by periodic graduations and usually accompanied by numerical or categorical indications. Each axis will typically also have a label displayed outside or beside it, briefly describing the dimension represented. If the scale is numerical, the label will often be suffixed with the unit of that scale in parentheses. ...
The data of a chart can appear in all manner of formats, and may include individual textual labels describing the datum associated with the indicated position in the chart. The data may appear as dots or shapes, connected or unconnected, and in any combination of colors and patterns. Inferences or points of interest can be overlaid directly on the graph to further aid information extraction.
When the data appearing in a chart contains multiple variables, the chart may include a legend (also known as a key). A legend contains a list of the variables appearing in the chart and an example of their appearance. This information allows the data from each variable to be identified in the chart." [Chart. Wikipedia]
The shapes example "Design elements - Marketing charts" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Marketing Infographics solition from the area "Business Infographics" in ConceptDraw Solution Park.

The visual dashboard example "Support calls by products" contains 4 horizontal bar charts used for the comparison of support calls data by products.
"Dashboards often provide at-a-glance views of KPIs (key performance indicators) relevant to a particular objective or business process (e.g. sales, marketing, human resources, or production). ... Dashboards give signs about a business letting the user know something is wrong or something is right. The corporate world has tried for years to come up with a solution that would tell them if their business needed maintenance or if the temperature of their business was running above normal. Dashboards typically are limited to show summaries, key trends, comparisons, and exceptions." [Dashboard (business). Wikipedia]
The business dashboard example "Support calls by products" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Comparison Dashboard solution from the area "What is a Dashboard" of ConceptDraw Solution Park.

This projects HR dashboard example includes the histogram of employees distribution by salary, the area chart of salari distribution, and two horizontal bar charts: "Employees by Project Teams" and "Payroll Breakdown".
"Project Portfolio Management (PPM) is the centralized management of processes, methods, and technologies used by project managers and project management offices (PMOs) to analyze and collectively manage a group of current or proposed projects based on numerous key characteristics. The objectives of PPM are to determine the optimal resource mix for delivery and to schedule activities to best achieve an organization’s operational and financial goals ― while honouring constraints imposed by customers, strategic objectives, or external real-world factors. ... With PPM, the Office of Finance can improve their accuracy for estimating and managing the financial resources of a project or group of projects. In addition, the value of projects can be demonstrated in relation to the strategic objectives and priorities of the organization through financial controls and to assess progress through earned value and other project financial techniques." [Project portfolio management. Wikipedia]
The example "Projects HR dashboard" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Frequency Distribution Dashboard solution from the area "What is a Dashboard" of ConceptDraw Solution Park.