This site uses cookies. By continuing to browse the ConceptDraw site you are agreeing to our Use of Site Cookies.

marketing, process, chart, Marketing Charts, Marketing Diagrams,  solution park Marketing

marketing, process, chart, Marketing Charts, Marketing Diagrams,  solution park
This solution extends ConceptDraw PRO v9 and ConceptDraw MINDMAP v7 with Marketing Diagrams and Mind Maps (brainstorming, preparing and holding meetings and presentations, sales calls).
In marketing perceptual or positioning maps are used for developing the market positioning strategy for product or service.
"Perceptual mapping is a diagrammatic technique used by asset marketers that attempts to visually display the perceptions of customers or potential customers. Typically the position of a product, product line, brand, or company is displayed relative to their competition." [Perceptual mapping. Wikipedia]
This positioning map diagram example was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Matrices solution from the Marketing area of ConceptDraw Solution Park.
Perceptual map
Perceptual map, positioning map,
Used Solutions
"Online shopping or e-shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser. Alternative names are: e-web-store, e-shop, e-store, Internet shop, web-shop, web-store, online store, online storefront and virtual store. Mobile commerce (or m-commerce) describes purchasing from an online retailer's mobile optimized online site or app.
An online shop evokes the physical analogy of buying products or services at a bricks-and-mortar retailer or shopping center; the process is called business-to-consumer (B2C) online shopping. In the case where a business buys from another business, the process is called business-to-business (B2B) online shopping. ... Retail success is no longer all about physical stores. This is evident because of the increase in retailers now offering online store interfaces for consumers. With the growth of online shopping, comes a wealth of new market footprint coverage opportunities for stores that can appropriately cater to offshore market demands and service requirements." [Online shopping. Wikipedia]
The concept map example "Online shop" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Concept Maps solution from the area "What is a Diagram" of ConceptDraw Solution Park.
Concept map
Concept map, concept map,
HelpDesk

How to Convert a Mind Map into MS Word Document

Mind maps are often used for structuring ideas, planning and organizing of various documents. ConceptDraw MINDMAP allows you transfer a mind map to MS Word format using its export facilities. You can convert a mind map to a MS Word outline using the set of standard templates, or even your custom template. Thus, your mind map will be transformed into the proper document format. Using a custom MS Word template allows you apply your individual style to each document, being exported from ConceptDraw MINDMAP. You can use a mind mapping to capture ideas and structure information. Then making a quick conversion to MS Word and you finally obtain a clean and stylish document.