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This diagram sample depicts marketing mix. It was designed on the base of the Wikimedia Commons file: Marketing-Mix (en).png.
[commons.wikimedia.org/ wiki/ File:Marketing-Mix_ %28en%29.png]
"The marketing mix is a business tool used in marketing and by marketeers . The marketing mix is often crucial when determining a product or brand's offer, and is often associated with the four P's: price, product, promotion, and place. In service marketing, however, the four Ps are expanded to the seven P's or eight P's to address the different nature of services.
In the 1990s, the concept of four C's was introduced as a more customer-driven replacement of four P's. There are two theories based on four Cs: Lauterborn's four Cs (consumer, cost, communication, convenience), and Shimizu's four Cs (commodity, cost, communication, channel).
In 2012, a new four P's theory was proposed with people, processes, programs, and performance." [Marketing mix. Wikipedia]
The chart example "Marketing mix diagram" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Marketing Diagrams solution from the Marketing area of ConceptDraw Solution Park.
Chart example
Chart example, rectangle,
"The marketing mix is a business tool used in marketing and by marketing professionals. The marketing mix is often crucial when determining a product or brand's offer, and is often synonymous with the four Ps: price, product, promotion, and place ..." [Marketing mix. Wikipedia]
The example of wheel diagram (ring diagram, bevel style circle diagram, circular diagram) "Marketing mix" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Target and Circular Diagrams solution from the Marketing area of ConceptDraw Solution Park.
www.conceptdraw.com/ solution-park/ marketing-target-and-circular-diagrams
Marketing mix - Wheel diagram
Marketing mix - Wheel diagram, marketing mix, marketing mix diagram, circular diagram,
Used Solutions

marketing diagram, marketing chart Marketing Diagrams

marketing diagram, marketing chart
Marketing Diagrams solution extends ConceptDraw DIAGRAM diagramming software with abundance of samples, templates and vector design elements intended for easy graphical visualization and drawing different types of Marketing diagrams and graphs, including Branding Strategies Diagram, Five Forces Model Diagram, Decision Tree Diagram, Puzzle Diagram, Step Diagram, Process Chart, Strategy Map, Funnel Diagram, Value Chain Diagram, Ladder of Customer Loyalty Diagram, Leaky Bucket Diagram, Promotional Mix Diagram, Service-Goods Continuum Diagram, Six Markets Model Diagram, Sources of Customer Satisfaction Diagram, etc. Analyze effectively the marketing activity of your company and apply the optimal marketing methods with ConceptDraw DIAGRAM software.

Business Productivity - Marketing

Business Productivity - Marketing *
Mind Map is effective tool for depiction the main idea and related concepts, and representation a thought process. Mind Maps have essential value in marketing field, advertising and sales. They help successfully accomplish marketing goals and easy get marketing answers, to achieve a sustainable competitive advantages and increasing sales. Mind Maps help in new product development, they allow to generate and structure ideas about its properties and features, to define the target customers, brainstorm the key words and phrases for advertising and sales materials. ConceptDraw MINDMAP is a perfect marketing diagramming and marketing strategy tool that help accomplish marketing goals, represent marketing information and easy design Marketing Mind Maps and Marketing Diagrams (Marketing Step Chart, Marketing Mix Diagram, Market Environment Analysis Charts, Sales Pyramids, Target and Marketing Scope Diagrams, Feature Comparison Chart, Product Position Map, Products Comparison Chart, Timeline, SWOT, Boston Growth Matrix, Ansoff Product-Market Growth Matrix) for further using in visual documents and presentations.
"A target market is a group of customers that the business has decided to aim its marketing efforts and ultimately its merchandise towards. A well-defined target market is the first element to a marketing strategy. The marketing mix variables of product, place (distribution), promotion and price are the four elements of a marketing mix strategy that determine the success of a product in the marketplace." [Target market. Wikipedia]
"An onion diagram is a kind of chart that shows the dependencies among parts of an organization or process. The chart displays items in concentric circles, where the items in each ring depend on the items in the smaller rings. ...
The Onion Diagram is able to show layers of a complete system in a few circles. Each of the circles is able to represent a component that is dependent upon the component on the inside of it shown by the circle inside of it. The main concept of the diagram is shown by the center circle of the diagram. This chart is used due to the fact that it has a clear visual representation that is easy to read, and it has a strong visual impact." [Onion diagram. Wikipedia]
This onion diagram (target diagram) example "Target market" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Target and Circular Diagrams solution from the Marketing area of ConceptDraw Solution Park.
www.conceptdraw.com/ solution-park/ marketing-target-and-circular-diagrams
Onion diagram
Onion diagram, stacked Venn diagram, onion diagram,
Used Solutions
This wheel diagram sample was created on the base of figure illustrating the webpage "Chapter 3: Current State of the Ecosystem" of the website of the National Broadband Plan of US Federal Communications Comission (FCC). "The broadband ecosystem includes applications and content: e-mail, search, news, maps, sales and marketing applications used by businesses, user-generated video and hundreds of thousands of more specialized uses. Ultimately, the value of broadband is realized when it delivers useful applications and content to end-users.
Applications run on devices that attach to the network and allow users to communicate: computers, smartphones, set-top boxes, e-book readers, sensors, private branch exchanges (PBX), local area network routers, modems and an ever-growing list of other devices. New devices mean new opportunities for applications and content.
Finally, broadband networks can take multiple forms: wired or wireless, fixed or mobile, terrestrial or satellite. Different types of networks have different capabilities, benefits and costs.
The value of being connected to the network increases as more people and businesses choose to adopt broadband and use applications and devices that the network supports. Several factors contribute to their decisions. These include whether they can afford a connection, whether they are comfortable with digital technology and whether they believe broadband is useful.
Networks, devices and applications drive each other in a virtuous cycle. If networks are fast, reliable and widely available, companies produce more powerful, more capable devices to connect to those networks. These devices, in turn, encourage innovators and entrepreneurs to develop exciting applications and content. These new applications draw interest among end-users, bring new users online and increase use among those who already subscribe to broadband services. This growth in the broadband ecosystem reinforces the cycle, encouraging service providers to boost the speed, functionality and reach of their networks."
[broadband.gov/ plan/ 3-current-state-of-the-ecosystem/ ]
The circle pie chart example "Forces shaping the broadband ecosystem in the US" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Target and Circular Diagrams solution from the Marketing area of ConceptDraw Solution Park.
www.conceptdraw.com/ solution-park/ marketing-target-and-circular-diagrams
Wheel diagram
Wheel diagram, circle pie chart, circular diagram, marketing mix diagram,
Used Solutions
This circular diagram sample was created on the base of the figure from the Florence-Darlington Technical College website. [bus.fdtc.edu/ sbed/ core/ core7.html]
"A marketing plan may be part of an overall business plan. Solid marketing strategy is the foundation of a well-written marketing plan. While a marketing plan contains a list of actions, a marketing plan without a sound strategic foundation is of little use. ...
A marketing plan for a small business typically includes Small Business Administration Description of competitors, including the level of demand for the product or service and the strengths and weaknesses of competitors:
(1) Description of the product or service, including special features.
(2) Marketing budget, including the advertising and promotional plan.
(3) Description of the business location, including advantages and disadvantages for marketing.
(4) Pricing strategy.
(5) Market Segmentation." [Marketing plan. Wikipedia]
The circular diagram example "Marketing plan" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Target and Circular Diagrams solution from the Marketing area of ConceptDraw Solution Park.
www.conceptdraw.com/ solution-park/ marketing-target-and-circular-diagrams
Circular diagram
Circular diagram, stakeholder diagram, circular diagram, marketing mix, marketing mix diagram, circular diagram,
Used Solutions
This circle-spoke diagram sample illustrates the target market concept.
"A target market is a group of customers towards which a business has decided to aim its marketing efforts and ultimately its merchandise. A well-defined target market is the first element to a marketing strategy. The marketing mix variables of product, place (distribution), promotion and price are the four elements of a marketing mix strategy that determine the success of a product in the marketplace." [Target market. Wikipedia]
The hub-and-spoke diagram example "Target market" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Circle-Spoke Diagrams solution from the area "What is a Diagram" of ConceptDraw Solution Park.
Circle-spoke diagram
Circle-spoke diagram, circle-spoke diagram,
Used Solutions
The vector stencils library "Circular diagrams" contains 42 templates of circular diagrams: circular arrow diagram, circular motion diagram, arrow ring chart, doughnut chart (donut chart), circle pie chart, diamond pie chart, circle diagram, pie chart, ring chart, loop diagram, block loop diagram, arrow loop circle, crystal diagram, triangular diagram, diamond diagram, pentagon diagram, hexagon diagram, heptagon diagram, cycle diagram (cycle chart), stacked Venn diagram (onion diagram), arrow circle diagram.
Use these shapes to illustrate your marketing and sales documents, presentations, webpages and infographics in the ConceptDraw PRO diagramming and vector drawing software extended with the Target and Circular Diagrams solution from the Marketing area of ConceptDraw Solution Park.
www.conceptdraw.com/ solution-park/ marketing-target-and-circular-diagrams
Circular arrow diagram 1
Circular arrow diagram 1, circular arrow diagram, circular motion diagram,
Circular arrow diagram 2
Circular arrow diagram 2, circular arrow diagram, circular motion diagram,
Arrow ring chart
Arrow ring chart, circular arrow diagram, circular motion diagram,
Doughnut chart
Doughnut chart, doughnut chart, pie chart, ring chart, donut chart,
Diamond pie chart
Diamond pie chart, diamond pie chart, circular diagram,
Pie chart
Pie chart, pie chart,
Circle diagram
Circle diagram, circle diagram, circular diagram,
Circle pie chart 2
Circle pie chart 2, circle pie chart, circular diagram, marketing mix diagram,
Circle pie chart 1
Circle pie chart 1, circle pie chart, circular diagram, marketing mix diagram,
Ring chart 1 - 3 elements
Ring chart 1 - 3 elements, doughnut chart, pie chart, ring chart, donut chart,
Ring chart 1 - 4 elements
Ring chart 1 - 4 elements, doughnut chart, pie chart, ring chart, donut chart,
Ring chart 1 - 5 elements
Ring chart 1 - 5 elements, doughnut chart, pie chart, ring chart, donut chart,
Ring chart 1 - 6 elements
Ring chart 1 - 6 elements, doughnut chart, pie chart, ring chart, donut chart,
Ring chart 1 - 7 elements
Ring chart 1 - 7 elements, doughnut chart, pie chart, ring chart, donut chart,
Ring chart 2 - 3 elements
Ring chart 2 - 3 elements, doughnut chart, pie chart, ring chart, donut chart,
Ring chart 2 - 4 elements
Ring chart 2 - 4 elements, doughnut chart, pie chart, ring chart, donut chart,
Ring chart 2 - 5 elements
Ring chart 2 - 5 elements, doughnut chart, pie chart, ring chart, donut chart,
Ring chart 2 - 6 elements
Ring chart 2 - 6 elements, doughnut chart, pie chart, ring chart, donut chart,
Ring chart 2 - 7 elements
Ring chart 2 - 7 elements, doughnut chart, pie chart, ring chart, donut chart,
Crystal diagram - 3 elements
Crystal diagram - 3 elements, crystal diagram, triangular diagram,
Crystal diagram - 4 elements
Crystal diagram - 4 elements, crystal diagram, diamond diagram,
Crystal diagram - 5 elements
Crystal diagram - 5 elements, crystal diagram, pentagon diagram,
Crystal diagram - 6 elements
Crystal diagram - 6 elements, crystal diagram, hexagon diagram,
Crystal diagram - 7 elements
Crystal diagram - 7 elements, crystal diagram, heptagon diagram,
Stacked Venn diagram - 4
Stacked Venn diagram - 4, stacked Venn diagram, onion diagram,
Stacked Venn diagram - 5
Stacked Venn diagram - 5, stacked Venn diagram, onion diagram,
Stacked Venn diagram - 6
Stacked Venn diagram - 6, stacked Venn diagram, onion diagram,
Stacked Venn diagram - 7
Stacked Venn diagram - 7, stacked Venn diagram, onion diagram,
Basic loop diagram
Basic loop diagram, basic loop diagram,
Block loop diagram
Block loop diagram, block loop diagram,
Arrow loop circle
Arrow loop circle, arrow loop circle,
Arrow loop - 3 circles
Arrow loop - 3 circles, arrow loop diagram,
Arrow loop - 4 circles
Arrow loop - 4 circles, arrow loop diagram,
Arrow loop - 5 circles
Arrow loop - 5 circles, arrow loop diagram,
Arrow loop - 6 circles
Arrow loop - 6 circles, arrow loop diagram,
Arrow loop - 7 circles
Arrow loop - 7 circles, arrow loop diagram,
Arrow circle diagram - 3
Arrow circle diagram - 3, arrow circle diagram,
Arrow circle diagram - 4
Arrow circle diagram - 4, arrow circle diagram,
Stacked Venn diagram - 3
Stacked Venn diagram - 3, stacked Venn diagram, onion diagram,
Arrow circle diagram - 5
Arrow circle diagram - 5, arrow circle diagram,
Arrow circle diagram - 6
Arrow circle diagram - 6, arrow circle diagram,
Arrow circle diagram - 7
Arrow circle diagram - 7, arrow circle diagram,
Used Solutions

Competitor Analysis

Competitor Analysis
Competitor analysis is a first and obligatory step in elaboration the proper corporate marketing strategy and creating sustainable competitive advantage. Use powerful opportunities of numerous solutions from ConceptDraw Solution Park for designing illustrative diagrams, charts, matrices which are necessary for effective competitor analysis.

Business World Presentation

Business World Presentation *
The presentations have great importance in a business sector. Effective presentation of a business plan or marketing strategy helps to achieve success and to realize the most daring ideas and solutions. To make the company interesting for investment, it is required to create a presentation of a business plan and demonstrate it to potential audience of investors. The success of presentation determines the further development of the project and what financial investment will be attracted. The main objective of the presentation is to show strong and profitable sides of the company for a small period of time, to depict the competitiveness of a business idea, to convince the audience in successful implementation of the planned project, to set the long term relationships with investors and partners. Effective presentation that clearly shows the attractiveness of the project is developed with help of modern technologies, quality equipment and innovative software. Use the powerful ConceptDraw Office applications to design attractive Business Mind Maps and Business Diagrams. Easy create structure of Business World Presentation in ConceptDraw MINDMAP , insert the pictures and notes, and output the illustrated presentation in a moment.
The vector stencils library "Target diagrams" contains 13 templates of target diagrams: marketing mix diagram, principles of marketing diagram, circle diagram, macro-micro environment diagram, stakeholder diagram, target market scope diagram.
Use these shapes to illustrate your marketing and sales documents, presentations, webpages and infographics in the ConceptDraw PRO diagramming and vector drawing software extended with the Target and Circular Diagrams solution from the Marketing area of ConceptDraw Solution Park.
www.conceptdraw.com/ solution-park/ marketing-target-and-circular-diagrams
Principles of marketing by Ph. Kotler
Principles of marketing by Ph. Kotler, target, principles of marketing,
Marketing mix
Marketing mix, marketing mix, marketing mix diagram, circular diagram,
Target
Target, target diagram, onion diagram ,
Principles of marketing by Ph. Kotler (prompt)
Principles of marketing by Ph. Kotler (prompt), target, principles of marketing,
Circle diagram
Circle diagram, circular diagram,
Macro-micro environmental forces diagram
Macro-micro environmental forces diagram, target, macro-micro environmental forces,
Macro-micro environmental forces diagram (prompt)
Macro-micro environmental forces diagram (prompt), target, macro-micro environmental forces,
Stakeholder diagram
Stakeholder diagram, stakeholder diagram, circular diagram,
Target market scope diagram
Target market scope diagram, target market scope, market scope,
Target diagram 1
Target diagram 1, stakeholder diagram, circular diagram,
Target diagram 2
Target diagram 2, stakeholder diagram, circular diagram,
Target diagram 3
Target diagram 3, stakeholder diagram, circular diagram,
Target diagram
Target diagram, stakeholder diagram, circular diagram,
Used Solutions

Marketing Analysis Diagram

Marketing Analysis Diagram *
An example of marketing analysis diagram, can be used to analyse product market and define marketing strategy. This types of charts used by small business project management for making presentations on market shares, it used by marketing project management software and project management tracking tools for reporting results and statuses.

Pyramid Charts

Pyramid Charts *
ConceptDraw DIAGRAM extended with Pyramid Diagrams Solution from the Marketing Area of ConceptDraw Solution Park is a powerful Pyramid Charts making software. A Pyramid Chart has the form of triangle and hierarchically structures, organizes and help to analyze the information, data or ideas. Triangle is divided on the sections that usually have different widths. The width indicates the level of hierarchy among the topics.

Software for Creating SWOT Analysis Diagrams

Software for Creating SWOT Analysis Diagrams *
SWOT analysis or alternatively SWOT matrix is a simple, but useful tool for auditing an organization and its environment, for analyzing its strengths and weaknesses, opportunities and threats that can appear. A SWOT analysis can be executed for an industry, product, place, or person. It is a first stage of planning which helps the marketing specialists to focus on the key issues. SWOT analysis includes the identification of objectives of the project or business venture, specification of internal and external factors favorable and vice versa unfavorable for achievement the designated goal. ConceptDraw DIAGRAM ector graphics software enhanced with SWOT and TOWS Matrix Diagrams solution from Management area of ConceptDraw Solution Park is a powerful software for creating SWOT analysis diagrams. Ready-to-use templates, samples and examples allow create your own TOWS and SWOT matrices in minutes. The integration between ConceptDraw MINDMAP and ConceptDraw DIAGRAM applications will be also helpful for easier drawing.

Business Tools Perceptual Mapping

Business Tools Perceptual Mapping *
This sample shows the Perceptual map. It was created in ConceptDraw DIAGRAM diagramming and vector drawing software using the Matrices Solution from the Marketing area of ConceptDraw Solution Park. Perception Mapping helps organizations measure and transform all aspects of their business, people and culture. Perception Mapping allows to represent the complex relationships graphically, helps identify potential problems of the organization and make the best decisions.

Marketing Charts

Marketing Charts *
ConceptDraw DIAGRAM diagramming and vector drawing software offers the Marketing Diagrams Solution from the Marketing Area with extensive drawing tools, predesigned vector shapes, templates and samples for fast and easy drawing marketing charts and diagrams, marketing schemes and flow charts, various marketing illustrations, etc.

Marketing Flow Chart

Marketing Flow Chart *
ConceptDraw DIAGRAM diagramming and vector drawing software extended with Marketing Diagrams Solution from the Marketing Area of ConceptDraw Solution Park is the best software for quick and easy creating Marketing Flow Chart of any complexity and design. This charts created to define marketing project stages. In small business project management it sometimes generated by simple marketing project management software. Here is samples which included in Marketing Area of ConceptDraw Solution Park and it can be used as for project planning software as for project management report.
"Brand essence is a phrase that communicates the fundamental nature of a trade name associated with one or more products made by the same company. A business marketing team will often spend considerable time developing effective ways of expressing the brand essence of their company's various brands by highlighting the unique benefits provided that pertain to the values of its target subculture." [businessdictionary.com/ definition/ brand-essence.html]
Brand essence model diagram visually display key points of brand essence in easy to understand form.
The example of wheel diagram (ring diagram, bevel style circle diagram) "Brand essence model" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Target and Circular Diagrams solution from the Marketing area of ConceptDraw Solution Park.
www.conceptdraw.com/ solution-park/ marketing-target-and-circular-diagrams
Wheel diagram
Wheel diagram, circle pie chart, circular diagram, marketing mix diagram,
Used Solutions

Pyramid Chart Examples

Pyramid Chart Examples *
Pyramid Charts and Triangle Diagrams are used to visually structure the topics and progressively order the quantitative data. They allow to illustrate hierarchical structure of the topics, proportional, interconnected and containment relations among the topics. The multilevel Pyramids and Triangle diagrams are constructed oriented up or down and divided into several horizontal slices. They are effectively used to represent marketing strategies, social strategies, information systems, market value, etc., to illustrate presentations, websites, documents, reports in business, finances, sales, management, marketing, media, training, consulting, and many other fields. To maximize the efficiency in drawing the Pyramid Charts, use the ConceptDraw DIAGRAM diagramming and vector drawing software extended with Pyramid Diagrams solution from Marketing area, which contains the set of Pyramid Chart examples, samples, templates and vector design elements of triangular diagrams and pyramids with different quantity of levels for various needs.