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Marketing Research Project

Researches are the main tools used to expand the boundaries of our knowledge in all fields of science and business. Today, it is impossible to authentically explain the behavior and intentions of customers of the company, its dealers and competitors, without serious marketing researches. The efficiently gathered, reliable and accurate information is extremely important when making the marketing decisions. It gives a company the opportunity to achieve a certain competitive advantage, to reduce financial risks, dangers and uncertainties, to objectively determine the attitude of consumers, to analyze external environment, to improve the strategy and tactics of market behavior. The marketing researches cover the market, competitors, consumers, prices, internal capacity of an enterprise and many other factors, but themselves they do not guarantee a success. However their quality performance and skillful use contribute to the achievement of company objectives. ConceptDraw MINDMAP is convenient for professional designing the Mind Maps, which represent knowledge about the process of marketing researches, visually reflect the results of marketing researches, organize the information about tasks, resources, outcomes and people for a marketing research project.
This example of marketing infogram was created on the base of web page "Market research" from the website of West Australian State Government agency Small Business Development Corporation (SBDC).
"Market research is a key part of developing your marketing strategy. It’s about collecting information to give you an insight into your customers’ mind so that you understand what they want, how they gather information and where they come from. You can also do market research to get a better idea of market trends and what is happening in your industry sector.
The information you gather and analyse builds the foundation of good business decisions whether it’s deciding what product or service you’ll offer, where your business should be located, how to distribute your products or how you communicate with consumers." [smallbusiness.wa.gov.au/ market-research]
The example "Marketing Infographics - Market Research" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Marketing Infographics solition from the area "Business Infographics" in ConceptDraw Solution Park.
Marketing infogram
Marketing infogram, website marketing, training, seminars, title text block, ribbon title block, ribbon arrow callout, numbered list, marketing strategy , marketing infographics background, lead generation program, content production, circle bullet, callout with divider, bulleted list, arrowed callout, ribbon callout, arrow right callout, arrow left callout,

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