Six Markets Model Chart

This sample shows the Six Markets Model Chart. It was created in ConceptDraw PRO diagramming and vector drawing software using the Marketing Diagrams Solution from the Marketing area of ConceptDraw Solution Park. The six markets model defines six markets that take the central place in the relationship marketing: internal markets, supplier markets, recruitment markets, referral markets, influence markets and customer markets. The six markets model allows the organization to analyze the stakeholders and key market domains that can be important to it. This model used in marketing project management software for small business project management.

Block diagram - Six markets model

"The six markets model.
Christopher, Payne and Ballantyne (1991) from Cranfield University goes further. They identify six markets which they claim are central to relationship marketing. They are: internal markets, supplier markets, recruitment markets, referral markets, influence markets, and customer markets.
Referral marketing is developing and implementing a marketing plan to stimulate referrals. Although it may take months before you see the effect of referral marketing, this is often the most effective part of an overall marketing plan and the best use of resources.
Marketing to suppliers is aimed at ensuring a long-term conflict-free relationship in which all parties understand each other's needs and exceed each other's expectations. Such a strategy can reduce costs and improve quality.
Influence markets involve a wide range of sub-markets including: government regulators, standards bodies, lobbyists, stockholders, bankers, venture capitalists, financial analysts, stockbrokers, consumer associations, environmental associations, and labor associations. These activities are typically carried out by the public relations department, but relationship marketers feel that marketing to all six markets is the responsibility of everyone in the organization. Each market may require its own explicit strategies and a separate marketing mix for each." [Relationship marketing. Wikipedia]
The block diagram example "Six markets model" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Block Diagrams solution from the area "What is a Diagram" of ConceptDraw Solution Park.

Block diagram

Used Solutions

What is a Diagram >

Block Diagrams

Competitor Analysis

Competitor analysis is a first and obligatory step in elaboration the proper corporate marketing strategy and creating sustainable competitive advantage. Use powerful opportunities of numerous solutions from ConceptDraw Solution Park for designing illustrative diagrams, charts, matrices which are necessary for effective competitor analysis.

HR Flowcharts

Human resource management diagrams show recruitment models, the hiring process and human resource development of human resources.

Flowcharts

The Flowcharts solution for ConceptDraw PRO is a comprehensive set of examples and samples in several varied color themes for professionals that need to represent graphically a process. Solution value is added by the basic flow chart template and shapes' libraries of flowchart notation. ConceptDraw PRO flow chart creator lets one depict the processes of any complexity and length, as well as design the Flowchart either vertically or horizontally.

Basic Flowchart Symbols and Meaning

Flowchart Symbols and Meaning, workflow diagram symbols, process flow diagram symbols

Flowcharts are the best for visually representation the business processes and the flow of a custom-order process through various departments within an organization. ConceptDraw PRO diagramming and vector drawing software extended with Flowcharts solution offers the full set of predesigned basic flowchart symbols which are gathered at two libraries: Flowchart and Flowcharts Rapid Draw. Among them are: process, terminator, decision, data, document, display, manual loop, and many other specific symbols. The meaning for each symbol offered by ConceptDraw gives the presentation about their proposed use in professional Flowcharts for business and technical processes, software algorithms, well-developed structures of web sites, Workflow diagrams, Process flow diagram and correlation in developing on-line instructional projects or business process system. Use of ready flow chart symbols in diagrams is incredibly useful - you need simply drag desired from the libraries to your document and arrange them in required order. There are a few serious alternatives to Visio for Mac, one of them is ConceptDraw PRO. It is one of the main contender with the most similar features and capabilities.

How to Build a Flowchart

HR Management Software

Human resource management (HRM) is a professional discipline which oversees and manages an organization's human resources, and aspires maximize employee performance for an employer's strategic objectives. The HR Management Software is an incredibly powerful tool for those who need to analyze or present human resource process flows in a visually effective manner.

Business Process Diagrams

Business Process Diagrams solution extends the ConceptDraw PRO BPM software with RapidDraw interface, templates, samples and numerous libraries based on the BPMN 1.2 and BPMN 2.0 standards, which give you the possibility to visualize equally easy simple and complex processes, to design business models, to quickly develop and document in details any business processes on the stages of project’s planning and implementation.

Business Process Modeling Notation

ConceptDraw PRO is a software for simplу depicting the business processes based on BPMN 2.0. Business Process Diagrams Cross-Functional-Flowcharts, Workflows, Process Charts, IDEF0 and IDEF2, Timeline, Calendars, Gantt Charts, Business Process Modeling, Audit and Opportunity Flowcharts and Mind Maps (presentations, meeting agendas).

Process Flowchart

The main reason of using Process Flowchart or PFD is to show relations between major parts of the system. Process Flowcharts are used in process engineering and chemical industry where there is a requirement of depicting relationships between major components only and not include minor parts. Process Flowcharts for single unit or multiple units differ in their structure and implementation. ConceptDraw PRO is Professional business process mapping software for making Process flowcharts, Process flow diagram, Workflow diagram, flowcharts and technical illustrations for business documents and also comprehensive visio for mac application. Easier define and document basic work and data flows, financial, production and quality management processes to increase efficiency of your business with ConcepDraw PRO. Business process mapping software with Flowchart Maker ConceptDraw PRO includes extensive drawing tools, rich examples and templates, process flowchart symbols and shape libraries, smart connectors that allow you create the flowcharts of complex processes, process flow diagrams, procedures and information exchange. Process Flowchart Solution is project management workflow tools which is part ConceptDraw Project marketing project management software. Drawing charts, diagrams, and network layouts has long been the monopoly of Microsoft Visio, making Mac users to struggle when needing such visio alternative like visio for mac, it requires only to view features, make a minor edit to, or print a diagram or chart. Thankfully to MS Visio alternative like ConceptDraw PRO software, this is cross-platform charting and business process management tool, now visio alternative for making sort of visio diagram is not a problem anymore however many people still name it business process visio tools.

How To Create a Process Flow Chart (business process modelling techniques)

Pyramid Diagram and Pyramid Chart

Pyramid diagram example - Market value pyramid

Pyramid Diagram, Triangle Chart or Triangular Diagram is a convenient and useful type of diagrams, which lets represent the data hierarchical structure and to illustrate the foundation-based relationships between the hierarchy levels. Pyramid Diagrams are used to visualize effectively the hierarchical, as well as proportional and foundation-based relationships, the process steps, the interconnections of organizational layers or topics. ConceptDraw PRO software enhanced with Pyramid Diagrams solution from Marketing area of ConceptDraw Solution Park is a powerful business charting software, that includes all required tools for designing the multilevel Pyramid Diagrams as quickly as possible. The build-in vector stencils and templates are the great aid for designers, a variety of examples and samples is a good base and source of inspiration. Use attractive and vivid 2D and 3D Pyramid Diagrams and Triangle Charts designed in ConceptDraw PRO to illustrate your documents, presentations, infographics, articles, reports, websites, etc.

Business Processes Area

Solutions of Business Processes area extend ConceptDraw PRO software with samples, templates and vector stencils libraries for drawing business process diagrams and flowcharts for business process management.

BPR Diagram. Business Process Reengineering Example

This sample was created in ConceptDraw PRO diagramming and vector drawing software using the Business Process Diagram Solution from the Business Processes area of ConceptDraw Solution Park. The Business Process Solution is based on the standard BPMN 2.0 and includes the set of libraries of ready-to-use objects.

Block Diagrams

Block diagrams solution extends ConceptDraw PRO software with templates, samples and libraries of vector stencils for drawing the block diagrams.

Create Response Charts

Social media activity of a real estate agent flowchart

Visual navigation through the stages of a response process helps you locate specific actions to be taken via Action Mind Maps. Use ConceptDraw PRO and ConceptDraw MINDMAP for organize the process of response for interactions occurring in social media.

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