This marketing diagram sample illustrates leaky bucket model.
"The leaky bucket theory. The leaky bucket theory is the model that seeks to describe the process of customer gain and loss, otherwise known as customer churn. Customer retention is one of the key concepts in relationship marketing. Most companies concentrate on recruiting new customers to replace customers who move on, rather than seeking to retain customers." [Blythe J. Key Concepts in Marketing. 2009. knowledge.sagepub.com/ view/ key-concepts-in-marketing/ n5.xml]
"Customer attrition, also known as customer churn, customer turnover, or customer defection, is the loss of clients or customers.
Banks, telephone service companies, Internet service providers, pay TV companies, insurance firms, and alarm monitoring services, often use customer attrition analysis and customer attrition rates as one of their key business metrics (along with cash flow, EBITDA, etc.) because the "...cost of retaining an existing customer is far less than acquiring a new one." Companies from these sectors often have customer service branches which attempt to win back defecting clients, because recovered long-term customers can be worth much more to a company than newly recruited clients." [Customer attrition. Wikipedia]
The chart example "Leaky bucket diagram" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Marketing Diagrams solution from the Marketing area of ConceptDraw Solution Park.
"The leaky bucket theory. The leaky bucket theory is the model that seeks to describe the process of customer gain and loss, otherwise known as customer churn. Customer retention is one of the key concepts in relationship marketing. Most companies concentrate on recruiting new customers to replace customers who move on, rather than seeking to retain customers." [Blythe J. Key Concepts in Marketing. 2009. knowledge.sagepub.com/ view/ key-concepts-in-marketing/ n5.xml]
"Customer attrition, also known as customer churn, customer turnover, or customer defection, is the loss of clients or customers.
Banks, telephone service companies, Internet service providers, pay TV companies, insurance firms, and alarm monitoring services, often use customer attrition analysis and customer attrition rates as one of their key business metrics (along with cash flow, EBITDA, etc.) because the "...cost of retaining an existing customer is far less than acquiring a new one." Companies from these sectors often have customer service branches which attempt to win back defecting clients, because recovered long-term customers can be worth much more to a company than newly recruited clients." [Customer attrition. Wikipedia]
The chart example "Leaky bucket diagram" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Marketing Diagrams solution from the Marketing area of ConceptDraw Solution Park.
Venn Diagram
Venn diagrams are illustrations used in the branch of mathematics known as set theory. They show the mathematical or logical relationship between different groups of things (sets). A Venn diagram shows all the possible logical relations between the sets.Marketing Diagrams
Marketing Diagrams solution extends ConceptDraw DIAGRAM diagramming software with abundance of samples, templates and vector design elements intended for easy graphical visualization and drawing different types of Marketing diagrams and graphs, including Branding Strategies Diagram, Five Forces Model Diagram, Decision Tree Diagram, Puzzle Diagram, Step Diagram, Process Chart, Strategy Map, Funnel Diagram, Value Chain Diagram, Ladder of Customer Loyalty Diagram, Leaky Bucket Diagram, Promotional Mix Diagram, Service-Goods Continuum Diagram, Six Markets Model Diagram, Sources of Customer Satisfaction Diagram, etc. Analyze effectively the marketing activity of your company and apply the optimal marketing methods with ConceptDraw DIAGRAM software.
Venn Diagrams
Venn Diagrams are actively used to illustrate simple set relationships in set theory and probability theory, logic and statistics, mathematics and computer science, linguistics, sociology, and marketing. Venn Diagrams are also often used to visually summarize the status and future viability of a project.
Pyramid Diagram
Pyramid chart example is included in the Pyramid Diagrams solution from Marketing area of ConceptDraw Solution Park.Concept Maps
As concept map consists from conception-blocks and links between them, you can use ConceptDraw library objects and add to a document as much objects as you need. ConceptDraw tools let you to edit, group, move objects, change their appearance and add text signs and raster or vector pictures. ConceptDraw DIAGRAM diagramming and vector drawing software extended with Concept Maps Solution from the "Diagrams" Area is effective tool for creating professional looking Concept Maps.3 Circle Venn. Venn Diagram Example
This example shows the 3 Circle Venn Diagram. The Venn Diagrams visualize all possible logical intersections between several sets. On this example you can see the intersections of 3 sets. Venn Diagrams are widely used in mathematics, logic, statistics, marketing, sociology, etc.Venn Diagram Template for Word
This template shows the Venn Diagram. It was created in ConceptDraw DIAGRAM diagramming and vector drawing software using the ready-to-use objects from the Venn Diagrams Solution from the "Diagrams" area of ConceptDraw Solution Park.Venn Diagram Examples for Problem Solving
Venn diagrams are illustrations used in the branch of mathematics known as set theory. They show the mathematical or logical relationship between different groups of things (sets). A Venn diagram shows all the possible logical relations between the sets.Venn Diagram Maker
ConceptDraw DIAGRAM diagramming and vector drawing software extended with Venn Diagrams solution from the "Diagrams" area of ConceptDraw Solution Park is a powerful Venn Diagram maker. Create fast and easy your own Venn Diagrams to visualize: all the possible logical relations between sets, simple set relationships in logic, statistics, mathematics, sociology, marketing, summarize the status and future viability of a project.- Bucket Theory Of Relationship Marketing
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