Railway travel CJM - Template
This customer experience map template was designd on the base of Wikimedia Commons file SD053- Figure 5.14 (8462249080).jpg. [commons.wikimedia.org/wiki/File:SD053-_Figure_5.14_(8462249080).jpg]
This file is licensed under the Creative Commons Attribution 2.0 Generic license. [creativecommons.org/licenses/by/2.0/deed.en]
Use this CJM template for customer journey mapping with ConceptDraw DIAGRAM software.
"The customer journey map for service design was first introduced through the Acela high-speed rail project of IDEO (1999). It has subsequently become one of the most widely used tools for service design and have been utilized as a tool for visualizing intangible services." [Customer experience. Wikipedia]
"Service design is the activity of planning and organizing people, infrastructure, communication and material components of a service in order to improve its quality and the interaction between the service provider and its customers. Service design may function as a way to inform changes to an existing service or create a new service entirely." [Service design. Wikipedia]
The customer journey map template "Railway travel CJM" is included in Customer Journey Mapping solution from Marketing area of ConceptDraw Solution Park.