Marketing

This solution extends ConceptDraw DIAGRAM and ConceptDraw MINDMAP with Marketing Diagrams and Mind Maps (brainstorming, preparing and holding meetings and presentations, sales calls).

Mind Maps for Business - SWOT Analysis

SWOT analysis is a planning method and the best way for effective exploring four major aspects for a business or a venture - strengths, weaknesses, opportunities and threats. Visually SWOT analysis results are depicted as a SWOT matrix, diagram or Mind Map, which is then included to the set of documents, report or in presentation devoted to demonstration the results of realized SWOT analysis for directors, shareholders, and other interested employees. ConceptDraw Solution Park includes the SWOT and TOWS Matrix Diagrams solution, which offers wide possibilities for realization SWOT analysis and creation SWOT Matrices and SWOT Mind Maps in ConceptDraw DIAGRAM and ConceptDraw MINDMAP software. This solution includes fully ready-to-use SWOT vector design elements, SWOT matrix samples and also useful templates that allow users create own SWOT diagrams and Mind Maps for business SWOT analysis in a few minutes. Use also the perfect ability of instantly exporting to various formats and of creation MS PowerPoint presentation right from the ConceptDraw applications.

Online Marketing Objectives

Promotion and sale of goods or services, as well as the conquest of free niche on the market in a given category include numerous methods directed on the advertising the products and attraction attention of potential buyers. Among them are traditional methods of struggle for the buyer, as well as internet marketing or online marketing, that is a complex of measures aimed at attraction of clients using the online technologies. The main tool of online marketing is a website of the company. The proper preparation and promotion of website ensure to the owner the opportunity to successfully compete with manufacturers of similar products, ensuring the high sales. Today each manufacturer, regardless of the size and direction of activities, creates a website, online store, blog, pages in social networks that give the visitors full information about the company, its products and services. Given the fact that a potential buyer spends a lot of time at the Internet, such strategy is justified and the practice shows a high efficiency of online marketing. ConceptDraw MINDMAP helps to illustrate a value of outline marketing on a Mind Map, to represent the online marketing objectives for a company and to specify the targets outlined for each of these objectives.

Business Productivity - Marketing

Mind Map is effective tool for depiction the main idea and related concepts, and representation a thought process. Mind Maps have essential value in marketing field, advertising and sales. They help successfully accomplish marketing goals and easy get marketing answers, to achieve a sustainable competitive advantages and increasing sales. Mind Maps help in new product development, they allow to generate and structure ideas about its properties and features, to define the target customers, brainstorm the key words and phrases for advertising and sales materials. ConceptDraw MINDMAP is a perfect marketing diagramming and marketing strategy tool that help accomplish marketing goals, represent marketing information and easy design Marketing Mind Maps and Marketing Diagrams (Marketing Step Chart, Marketing Mix Diagram, Market Environment Analysis Charts, Sales Pyramids, Target and Marketing Scope Diagrams, Feature Comparison Chart, Product Position Map, Products Comparison Chart, Timeline, SWOT, Boston Growth Matrix, Ansoff Product-Market Growth Matrix) for further using in visual documents and presentations.

ConceptDraw MINDMAP : Brainstorming, Mind Mapping for macOS and Windows

ConceptDraw MINDMAP :<br>Brainstorming, Mind Mapping <br>for macOS and Windows *

ConceptDraw MINDMAP is a powerful business and personal productivity software application that provides visual organization and access to information for individuals and organizations.

HelpDesk

How to Insert a Mind Map into Microsoft Word Document

ConceptDraw MINDMAP offers several options of converting your mind map to MS Word document. You can choose the proper format that meets your needs to communicate the content of your mind maps. Generate text, presentations, images or web pages that are pertinent to your work. Primary, you can export a mind map to MS Word. This method allows stylizing the document by using a custom MS Word templates. If you need to combine text and hierarchically structured information in a single document, the best solution is to incorporate a mind map into the MS Word document using the copy-paste capabilities of ConceptDraw MINDMAP.

Marketing Research Project

Researches are the main tools used to expand the boundaries of our knowledge in all fields of science and business. Today, it is impossible to authentically explain the behavior and intentions of customers of the company, its dealers and competitors, without serious marketing researches. The efficiently gathered, reliable and accurate information is extremely important when making the marketing decisions. It gives a company the opportunity to achieve a certain competitive advantage, to reduce financial risks, dangers and uncertainties, to objectively determine the attitude of consumers, to analyze external environment, to improve the strategy and tactics of market behavior. The marketing researches cover the market, competitors, consumers, prices, internal capacity of an enterprise and many other factors, but themselves they do not guarantee a success. However their quality performance and skillful use contribute to the achievement of company objectives. ConceptDraw MINDMAP is convenient for professional designing the Mind Maps, which represent knowledge about the process of marketing researches, visually reflect the results of marketing researches, organize the information about tasks, resources, outcomes and people for a marketing research project.

Creating a default presentation in ConceptDraw MINDMAP

ConceptDraw MINDMAP a versatile, yet easy-to-use tool for organizing ideas and data. Creates mind maps that intuitively illustrate your thought process. Outputs a wide variety of document styles and formats. Delivers presentations from mind maps with built-in modes and MS PowerPoint export. Perfect for brainstorming, project planning, meeting management, note taking, and more.

Provide Team Training

ConceptDraw MINDMAP has a new challenges in leading or taking instruction during remote mind map presentation and available to deliver lessons to a remote group via a Skype conference call. ConceptDraw DIAGRAM provides tools to develop a response flowchart that can be connected with Action Mind Maps.

How To Use Enterprise Collaboration Software

Enterprise collaboration software helps to facilitate action-oriented teams working together over geographic distances by providing tools that aids on communication, collaboration process and problem solving.

What is SWOT Analysis in Marketing

What is SWOT analysis in marketing? SWOT analysis gives for analysts, marketing specialists and other professionals the perfect ability to identify the positives and negatives in an organization, as well as in the external environment. The SWOT and TOWS methods were developed for business and industry, they involve the specifying of a project's objective and identifying internal and external causes for accomplishing the project goals. A full awareness about the situation within and around your business can help effectively with both strategic planning and decision-making. ConceptDraw DIAGRAM and ConceptDraw MINDMAP software allow professionals to make the situation analysis, to develop strategies and plans for achievement defined objectives, to suppose the possible scenarios of further activity, to see the whole situation at a glance, to create well-designed SWOT and TOWS matrices in minutes. The SWOT and TOWS Matrix Diagrams solution from ConceptDraw Solution Park includes the SWOT matrix samples and templates that allow users quickly create their own SWOT and TOWS diagrams.

Conference Planning

The conference is a very important event for any firm or company. The careful planning and preparation are required, even if the number of participants is small. Each stage must be well thought-out and responsibilities for the organization clearly separated. It is very important to follow a defined plan and to be attentive to the details. Even if the conference is held in the framework of one small company, its efficiency depends on the degree of preparedness. Any event has an organizer, who is responsible for the planning, implementation and further support of the event. The organizer has to be prepared for emergency and unforeseen situations. In the event planning process there are several key points that must be obligatory taken into account. While respecting them, the conference will be held as scheduled and at the proper level. First of all you should clearly identify the main idea and give the name for the event, to choose the place and time of event holding. Next, consider the composition of participants and establish a detailed plan of holding the conference. ConceptDraw MINDMAP is a great tool for planning the logistics of a conference.