Six Markets Model Chart

This sample shows the Six Markets Model Chart. It was created in ConceptDraw PRO diagramming and vector drawing software using the Marketing Diagrams Solution from the Marketing area of ConceptDraw Solution Park. The six markets model defines six markets that take the central place in the relationship marketing: internal markets, supplier markets, recruitment markets, referral markets, influence markets and customer markets. The six markets model allows the organization to analyze the stakeholders and key market domains that can be important to it. This model used in marketing project management software for small business project management.

Block diagram - Six markets model

"The six markets model.
Christopher, Payne and Ballantyne (1991) from Cranfield University goes further. They identify six markets which they claim are central to relationship marketing. They are: internal markets, supplier markets, recruitment markets, referral markets, influence markets, and customer markets.
Referral marketing is developing and implementing a marketing plan to stimulate referrals. Although it may take months before you see the effect of referral marketing, this is often the most effective part of an overall marketing plan and the best use of resources.
Marketing to suppliers is aimed at ensuring a long-term conflict-free relationship in which all parties understand each other's needs and exceed each other's expectations. Such a strategy can reduce costs and improve quality.
Influence markets involve a wide range of sub-markets including: government regulators, standards bodies, lobbyists, stockholders, bankers, venture capitalists, financial analysts, stockbrokers, consumer associations, environmental associations, and labor associations. These activities are typically carried out by the public relations department, but relationship marketers feel that marketing to all six markets is the responsibility of everyone in the organization. Each market may require its own explicit strategies and a separate marketing mix for each." [Relationship marketing. Wikipedia]
The block diagram example "Six markets model" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Block Diagrams solution from the area "What is a Diagram" of ConceptDraw Solution Park.

Block diagram

Used Solutions

What is a Diagram >

Block Diagrams

Six Markets Model Chart Template

This template shows the Six Markets Model Chart and was included in Marketing Diagrams Solution. It is available from ConceptDraw STORE and can be used as the base for creating your own marketing diagrams.

Customizable Six Markets Model Chart Template

This sample shows the Six Markets Model Chart. It was created on the base of the template saved in the Marketing Diagrams Solution. It’s very easy, convenient and quick to create the professional looking marketing diagrams of any complexity with ConceptDraw PRO. Marketing Diagrams Solution for ConceptDraw PRO provides many templates, samples and a wide set of ready-to-use vector objects.

Marketing diagrams - Vector stencils library

The vector stencils library "Marketing diagrams" contains 12 templates of marketing and sales diagrams and charts. Use it to illustrate your marketing and sales documents, presentations, infographics and webpages in ConceptDraw PRO software extended with Marketing Diagrams solution from Marketing area of ConceptDraw Solution Park.

Diffusion of Innovations

Normal distribution

Five forces model

Leaky bucket diagram

Funnel diagram

Relationship ladder of customer loyalty

Six markets model

Product life cycle graph

Extended product life cycle graph

Service-goods continuum diagram

Step chart block

Step diagram block

Used Solutions

Marketing >

Marketing Diagrams

Marketing diagrams - Vector stencils library

Diffusion of Innovations

Normal distribution

Five forces model

Leaky bucket diagram

Funnel diagram

Relationship ladder of customer loyalty

Six markets model

Product life cycle graph

Extended product life cycle graph

Service-goods continuum diagram

Step chart block

Step diagram block

Used Solutions

Marketing >

Marketing Diagrams

Marketing Charts

ConceptDraw PRO diagramming and vector drawing software offers the Marketing Diagrams Solution from the Marketing Area with extensive drawing tools, predesigned vector shapes, templates and samples for fast and easy drawing marketing charts and diagrams, marketing schemes and flow charts, various marketing illustrations, etc.

Marketing Diagrams

Marketing Diagrams solution extends ConceptDraw PRO diagramming software with abundance of samples, templates and vector design elements intended for easy graphical visualization and drawing different types of Marketing diagrams and graphs, including Branding Strategies Diagram, Five Forces Model Diagram, Decision Tree Diagram, Puzzle Diagram, Step Diagram, Process Chart, Strategy Map, Funnel Diagram, Value Chain Diagram, Ladder of Customer Loyalty Diagram, Leaky Bucket Diagram, Promotional Mix Diagram, Service-Goods Continuum Diagram, Six Markets Model Diagram, Sources of Customer Satisfaction Diagram, etc. Analyze effectively the marketing activity of your company and apply the optimal marketing methods with ConceptDraw PRO software.

Marketing Area

The solutions from Marketing area of ConceptDraw Solution Park collect templates, samples and libraries of vector stencils for drawing the marketing diagrams and mind maps.

ConceptDraw Solution Park

ConceptDraw Solution Park collects graphic extensions, examples and learning materials

Marketing diagrams - Vector stencils library

Diffusion of Innovations

Normal distribution

Five forces model

Leaky bucket diagram

Funnel diagram

Relationship ladder of customer loyalty

Six markets model

Product life cycle graph

Extended product life cycle graph

Service-goods continuum diagram

Step chart block

Step diagram block

Used Solutions

Marketing >

Marketing Diagrams

Types of Flowcharts

A Flowchart is a graphical representation of process, algorithm, workflow or step-by-step solution of the problem. It shows the steps as boxes of various kinds and connects them by arrows in a defined order depicting a flow. There are twelve main Flowchart types: Basic Flowchart, Business Process Modeling Diagram (BPMN), Cross Functional Flowchart, Data Flow Diagram (DFD), IDEF (Integrated DEFinition) Flowchart, Event-driven Process Chain (EPC) Diagram, Influence Diagram (ID), Swimlane Flowchart, Process Flow Diagram (PFD), Specification and Description Language (SDL) Diagram, Value Stream Mapping, Workflow Diagram. Using the Flowcharts solution from the Diagrams area of ConceptDraw Solution Park you can easy and quickly design a Flowchart of any of these types. This solution offers a lot of special predesigned vector symbols for each of these widely used notations. They will make the drawing process of Flowcharts much easier than ever. Pay also attention for the included collection of ready Flowchart examples, samples and quick-start templates. This is business process improvement tools. If you are looking for MS Visio for your Mac, then you are out of luck, because it hasn't been released yet. However, you can use Visio alternatives that can successfully replace its functions. ConceptDraw PRO is an alternative to MS Visio for Mac that provides powerful features and intuitive user interface for the same.

How to Simplify Flow Charting

Basic Flowchart Symbols and Meaning

Flowchart Symbols and Meaning, workflow diagram symbols, process flow diagram symbols

Flowcharts are the best for visually representation the business processes and the flow of a custom-order process through various departments within an organization. ConceptDraw PRO diagramming and vector drawing software extended with Flowcharts solution offers the full set of predesigned basic flowchart symbols which are gathered at two libraries: Flowchart and Flowcharts Rapid Draw. Among them are: process, terminator, decision, data, document, display, manual loop, and many other specific symbols. The meaning for each symbol offered by ConceptDraw gives the presentation about their proposed use in professional Flowcharts for business and technical processes, software algorithms, well-developed structures of web sites, Workflow diagrams, Process flow diagram and correlation in developing on-line instructional projects or business process system. Use of ready flow chart symbols in diagrams is incredibly useful - you need simply drag desired from the libraries to your document and arrange them in required order. There are a few serious alternatives to Visio for Mac, one of them is ConceptDraw PRO. It is one of the main contender with the most similar features and capabilities.