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This funnel diagram sample shows 5 steps of AIDAS marketing model: Attention, Interest, Desire, Action and Satisfaction.
"AIDA is an acronym that stands for Attention, Interest, Desire and Action. The AIDA model is widely used in marketing and advertising to describe the steps or stages that occur from the time when a consumer first becomes aware of a product or brand through to when the consumer trials a product or makes a purchase decision. Given that many consumers become aware of brands via advertising or marketing communications, the AIDA model helps to explain how an advertisement or marketing communications message engages and involves consumers in brand choice. ...
Recent modifications of the AIDA model have expanded the number of steps. Some of these modifications have been designed to accommodate theoretical developments, by including customer satisfaction (e.g. the AIDAS model)..." [AIDA (marketing). Wikipedia]
The funnel diagram example "AIDAS model" was designed using ConceptDraw PRO software extended with Funnel Diagrams solution from Marketing area of ConceptDraw Solution Park.
Funnel diagram
Funnel diagram, vertical funnel, number two, number three, number one, number four, number five, arrow down,
Used Solutions
This funnel diagram sample shows 5 stages of modified AIDA model: Awareness, Interest, Conviction, Desire, Action. [Barry, T.E. and Howard, D.J., "A Review and Critique of the Hierarchy of Effects in Advertising," International Journal of Advertising, vol 9, no.2, 1990, pp. 121–135]
"AIDA is an acronym that stands for Attention, Interest, Desire and Action. The AIDA model is widely used in marketing and advertising to describe the steps or stages that occur from the time when a consumer first becomes aware of a product or brand through to when the consumer trials a product or makes a purchase decision. Given that many consumers become aware of brands via advertising or marketing communications, the AIDA model helps to explain how an advertisement or marketing communications message engages and involves consumers in brand choice. In essence, the AIDA model proposes that advertising messages need to accomplish a number of tasks in order to move the consumer through a series of sequential steps from brand awareness through to action (purchase and consumption)." [AIDA (marketing). Wikipedia]
The funnel diagram example "Modified AIDA model" was designed using ConceptDraw PRO software extended with Funnel Diagrams solution from Marketing area of ConceptDraw Solution Park.
Funnel diagram
Funnel diagram, vertical funnel, gear, arc arrow,
Used Solutions
This funnel diagram sample shows 4 steps of AIDA marketing model: Attention, Interest, Desire and Action.
It was created on the base of Wikimedia Commons file: The Purchase Funnel.jpg [commons.wikimedia.org/ wiki/ File:The_ Purchase_ Funnel.jpg]
This file is licensed under the Creative Commons Attribution-Share Alike 4.0 International license. [creativecommons.org/ licenses/ by-sa/ 4.0/ deed.en]
"AIDA is an acronym that stands for Attention, Interest, Desire and Action. The AIDA model is widely used in marketing and advertising to describe the steps or stages that occur from the time when a consumer first becomes aware of a product or brand through to when the consumer trials a product or makes a purchase decision. Given that many consumers become aware of brands via advertising or marketing communications, the AIDA model helps to explain how an advertisement or marketing communications message engages and involves consumers in brand choice. In essence, the AIDA model proposes that advertising messages need to accomplish a number of tasks in order to move the consumer through a series of sequential steps from brand awareness through to action (purchase and consumption)." [AIDA (marketing). Wikipedia]
The funnel diagram example "AIDA purchase funnel" was designed using ConceptDraw PRO software extended with Funnel Diagrams solution from Marketing area of ConceptDraw Solution Park.
Marketing diagram
Marketing diagram, vertical funnel, dotted line callout, arrow down dotted,
Used Solutions
HelpDesk

How to Create a Funnel Diagram

How to Create a Funnel Diagram *
Marketing diagrams created in ConceptDraw DIAGRAM are a great tool to communicate marketing messages and simplify visualization of large amounts of data. The Marketing and Sales funnel is useful for monitoring the progress and success of advertising and marketing campaigns, for determining the number of customers that move to the next stage or disappear at each stage, for calculating the company's potential performance by stages, for tracking performance indicators for identifying the bottlenecks in the process and for large range of other tasks.

Funnel Diagram

Funnel Diagram *
Funnel diagram can be also known as a funnel chart being similar to a stacked percent bar chart. This drawing is a type of chart that can be often used in order to represent the stages in some sales process. It can be also used for showing the amount of potential revenue for each of the described stages.

In order to make a funnel diagram, the Funnel Diagrams solution can be used while working in the ConceptDraw DIAGRAM diagramming and drawing software. Having the pre-made design elements as well as the examples of funnel diagrams, the Funnel Diagrams solution allows any ConceptDraw DIAGRAM user to make their own unique as well as professionally-looking drawings.
This funnel diagram sample shows 4 steps (ACCA) of DAGMAR marketing model: Awareness, Comprehension, Conviction and Action.
"Defining Advertising Goals for Measured Advertising Results abbr. DAGMAR was an advertising model proposed by Russel H. Colley in 1961. ...
According to DAGMAR, each purchase prospect goes through 4 steps:
1. Awareness
2. Comprehension
3. Conviction
4. Action.
These steps are also known as ACCA advertising formula. ACCA/ DAGMAR is a descendant of AIDA advertising formula and considered to be more popular and comprehensive than AIDA. Developed for the measurement of advertising effectiveness it maps the states of mind that a consumer passes through.
Important parts of the DAGMAR model are definitions of target audience, (people whom the advertising message is addressed to) and objectives (goals of advertising message)." [DAGMAR marketing. Wikipedia]
The funnel diagram example "ACCA DAGMAR model" was designed using ConceptDraw PRO software extended with Funnel Diagrams solution from Marketing area of ConceptDraw Solution Park.
Funnel diagram
Funnel diagram, number two, number three, number one, number four, horizontal funnel, arrow right dotted,
Used Solutions

sales funnel, funnel, business funnel, funnel chart, funnel diagram, funnel management, lead funnel, marketing and sales funnel, marketing sales funnel, sales funnel examples, sales funnel stages Funnel Diagrams

sales funnel, funnel, business funnel, funnel chart, funnel diagram, funnel management, lead funnel, marketing and sales funnel, marketing sales funnel, sales funnel examples, sales funnel stages
Funnel Diagrams solution including wide range of funnel diagram samples, sales funnel examples, and vector design elements, makes the ConceptDraw DIAGRAM ideal for funnel management and creation the Funnel Diagrams of different types and designs, AIDA Model, AIDAS, ACCA Dagmar, Rossiter-Percy Model, Sales funnel, Marketing funnel, Search funnel, Brand funnel, Purchase funnel, Lead funnel, Conversion funnel, Business funnel, etc. You are free to choose to place your funnel object horizontally or vertically, you can use the objects with desired quantity of sales funnel stages, as well as to modify their size, color filling, and other parameters to make exceptionally looking Funnel diagrams fully responding to your desires.

Pyramid Diagram

Pyramid Diagram *
The purchase or purchasing funnel is a consumer focused marketing model which illustrates the theoretical customer journey towards the purchase of a product or service.

Marketing Sales Funnel Examples

Marketing Sales Funnel Examples *
In order to boost your marketing results and so to increase the sales, the ConceptDraw DIAGRAM diagramming and vector drawing software can be used. The last-mentioned tool was developed especially for business specialists who seek for the right application to use in their field, including marketing. Having the Funnel Diagrams solution to use while working in the ConceptDraw DIAGRAM application may simplify your tasks of creating the professionally-looking marketing and sales funnel diagrams, such as the purchase ones.

diagram, workflow, flowchart, orgchart, marketing, management, infographics Business Diagrams Package

diagram, workflow, flowchart, orgchart, marketing, management, infographics
Business Diagrams Package is a large set of comprehensive graphical solutions from the ConceptDraw Solution Park, which are powerful in solving the business, marketing and quality tasks in completely different fields, such as finance, education, health food and cooking, HR, and many others. The tools of this package's solutions are a powerful assistant in drawing all diversity of Financial and Marketing infographics, Business process workflow diagrams, Organizational charts, Education infographics, Quality diagrams, Health food diagrams, HR flowcharts, as well as different graphics and charts, which depict the values of key business indicators, their dependencies, give the full understanding of a situation within a company and on the market.

Business Management Package