Website traffic dashboard

This example visual dashboard example shows website traffic metrics. Divided bar chart and pie chart are used to visualize compositional data. Scatter plot is used to visually analyse correlation between two data sets.
"Web traffic is the amount of data sent and received by visitors to a web site. ...
This is determined by the number of visitors and the number of pages they visit. Sites monitor the incoming and outgoing traffic to see which parts or pages of their site are popular and if there are any apparent trends, such as one specific page being viewed mostly by people in a particular country. There are many ways to monitor this traffic and the gathered data is used to help structure sites, highlight security problems or indicate a potential lack of bandwidth not all web traffic is welcome. Some companies offer advertising schemes that, in return for increased web traffic (visitors), pay for screen space on the site. Sites also often aim to increase their web traffic through inclusion on search engines and through search engine optimization." [Web traffic. Wikipedia]
The example "Website traffic dashboard" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Corellation Dashboard solution from the area "What is a Dashboard" of ConceptDraw Solution Park.

"Web analytics is the measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web usage.
Web analytics is not just a tool for measuring web traffic but can be used as a tool for business and market research, and to assess and improve the effectiveness of a web site. Web analytics applications can also help companies measure the results of traditional print or broadcast advertising campaigns. It helps one to estimate how traffic to a website changes after the launch of a new advertising campaign. Web analytics provides information about the number of visitors to a website and the number of page views. It helps gauge traffic and popularity trends which is useful for market research.
There are two categories of web analytics; off-site and on-site web analytics.
Off-site web analytics refers to web measurement and analysis regardless of whether you own or maintain a website.
On-site web analytics measure a visitor's behavior once on your website. This includes its drivers and conversions; for example, the degree to which different landing pages are associated with online purchases. On-site web analytics measures the performance of your website in a commercial context. This data is typically compared against key performance indicators for performance, and used to improve a web site or marketing campaign's audience response." [Web analytics. Wikipedia]
The example "Website metrics - Visual dashboard" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Composition Dashboard solution from the area "What is a Dashboard" of ConceptDraw Solution Park.

This example was created on the base of the Georgia DOT Performance Management Dashboard from the Georgia Department of Transportation website.
[dot.ga.gov/ informationcenter/ statistics/ performance/ Pages/ default.aspx]
"Performance management (PM) includes activities which ensure that goals are consistently being met in an effective and efficient manner. Performance management can focus on the performance of an organization, a department, employee, or even the processes to build a product of service, as well as many other areas.
PM is also known as a process by which organizations align their resources, systems and employees to strategic objectives and priorities.
Performance management originated as a broad term coined by Dr. Aubrey Daniels in the late 1970s to describe a technology (i.e. science imbedded in applications methods) for managing both behavior and results, two critical elements of what is known as performance. A formal definition of performance management, according to Daniels' is "a scientifically based, data-oriented management system. It consists of three primary elements-measurement, feedback and positive reinforcement."" [Performance management. Wikipedia]
The meter dashboard example "Georgia DOT Performance Management" was created using the ConceptDraw PRO diagramming and vector drawing software extended with the Meter Dashboard solution from the area "What is a Dashboard" of ConceptDraw Solution Park.